Bosideng (03998) engaged in down apparel business, in order to reduce the dependence on down apparel, is actively expanding non-down business, and has purchased men's Rocawear business. Chairman Gao Dekang said that it is now discussing cooperation with the United States brand, but did not disclose the specific details. Bosideng plans to spend more than 50 million yuan to declare men's clothing business, commissioned singer Wang Lee Hom to Bosideng Men's spokesman, more plans to expand the number of stores this year, about 20% to 800. The company said that men's business in the Chinese market has huge potential market, because the largest men's brand market share, only a single figure. The company said that the newly acquired Rocawear business, it may take two to three years to reach the balance of payments. And hope that in the next three to five years, 30% of profits can come from non-down business.
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