Speaking of the textile industry, people's inherent impressions are often saturated production and a depressed situation, which is a sunset industry.
However, the reporter recently visited the Lanxi textile enterprises, the original impression is subversive: In the overall downturn in the textile industry, the textile industry Lanxi buck the trend gains across the board, industry cluster status rising, "Lan Zhejiang Textile" brand has become increasingly prominent. In the first quarter of this year, the output value of Lanxi Textile Industry was 6.52 billion yuan, an increase of 7.9%; the total profit was 150 million yuan, an increase of 29.4%. Not only that, a few local banks and 35 textile companies recently reached a total of 1.86 billion yuan of credit funds cooperation intention.
Supply innovation
Personality wall covering creates new market
This piece of cloth is not worn on the body, but attached to the wall.
Wang Lanzhi's "Lanting Preface" is made of jacquard technology, which is strong in three-dimensional sense and extremely fine. The charm of calligraphy is vividly displayed. This is the "pattern" that Lanxi old textile man Qian Daoming has changed on ordinary cloth - personalized custom wall covering.
“Customers provide high-definition samples, whether they are calligraphy or photos, we can weave them into wall coverings, and even with close contact, we can stand up to scrutiny.†Qian Daoming is confident in his wall covering, “You can imitate my equipment. However, in the absence of three or four years, I will not be able to weave my wall covering. "There are many domestic companies that make wall coverings, but like them, they can provide high-quality, personalized wall covering services. "There should be few domestic ones." His wall covering has a warp and weft density of 120 to 130 yarns per centimeter, while ordinary textiles have a warp and weft density of about 70 per centimeter, which means that the "pixel" is nearly four times higher.
Qian Daoming's company, called Lanxi Huiming Jacquard Weaving Co., Ltd., is a high-end jacquard fabric for internationally renowned brands, and its fast-growing personalized wall covering new business has already started its own brand.
In recent years, Lanxi fabric business innovation, product from a single color to cotton stretch fabric, industrial fabrics, functional fabrics development. Lanxi is responsible for supporting the textile industry in technical reform, science and technology and other financial funds totaling nearly 30 million yuan each year; has successively signed cooperation agreements with the eight major textile research institutions in China to establish a technology research center of Zhejiang University of Technology. Up to now, there are 74 new scientific and technological projects in the textile industry, 3 new innovative enterprises, more than 20 technology (R&D) centers at all levels, more than 20 technology-based enterprises, and 238 patents, including inventions. patents 4, the development of new products nearly ten thousand pieces, large-scale industrial output value of new products reached 25.91 percent.
Rebranding
Three transformations lead to the industrial chain
"In the past Lanxi denim, Hong wall flower wall, a huge export volume now looking for foreign manufacturers of denim, all look Lanxi brand." Lanxi City Secretary by letter Tong Yongsheng said that since 1994, the first Lanxi Since the birth of denim production enterprises, the industry has developed rapidly. The output of 8 major denim enterprises reached 350 million meters in 2015, with an output value of 4 billion yuan. According to data provided by the Provincial Textile Industry Association, the annual output of Lanxi denim accounts for 65% of the province and one-seventh of the country.
In the workshop of Zhejiang Jinsuo Textile Co., Ltd., a bundle of cotton thread, in the rumble of the machines of the "Bijiale GT-MAX" denim fabric weaving equipment, through the process of weaving, dyeing, pre-shrinking, etc. Become a high-end denim fabric. Originally, these fabrics will be packaged and shipped to garment companies around the world, but today their journey in Lanxi is not over.
Some of these fabrics were directly promoted to the corporate clothing workshop. "This is our export of ready-to-wear." Tong Fuyong, the chairman of the company, picked up a dark blue denim jacket and opened the curtain. 18 years ago, Zhejiang Jinsuo Textile started from several woven fabric machines and gradually upgraded to a company integrating dyeing and weaving, thus achieving the first transformation and upgrading . In 2008, the company began its second transformation and upgrade, using Produced denim fabric OEM production of garment exports; in 2012, the company began to implement the third transformation of the creation of independent clothing brands, registered clothing trademarks, and developed independent brand clothing.
“The third transformation has increased the added value of enterprises by more than 20%. The company is also preparing to set up overseas branches while entering the domestic market, and enters the American denim market.†Tong Fuyong said that the three transformations and upgrades of the company are three times for the industrial chain. The extension has opened up the international market for the products. “The entire group company has sales of 1.5 billion yuan in 2015, and the products are exported to more than 50 countries and regions, and the supply is in short supply.â€
Equipment revolution
Substitution swapped out the new machine efficiency
In the automated production workshop of Wanzhou Textile, a key construction project of the province's “411â€, it is a relatively quiet space, clean ground, suitable temperature and sparse contrast with most textile enterprises with high noise, dust and high room temperature. worker. Here, not only the largest single-plant factory in the province, but also the leading level of labor – less than 20 workers per 10,000 spindles, while traditional spinning companies use 80 people per 10,000 spindles.
In recent years, Lanxi textile enterprises have updated their equipment frequently and the equipment level is leading the world. The proportion of national shuttleless looms is 68%, and Lanxi is 100%, ranking first in the country. There are 27,000 looms in the city, including nearly 17,000 Toyota woven jets, accounting for 30% of the annual sales of domestic Toyota woven jets. To this end, Toyota Japan has set up a Toyota Loom Maintenance Service Center in Lanxi, which is unique among county-level cities across the country.
In fact, "machine substitution" is often forced out. When “work hardship, labor shortage, and labor use†became a common phenomenon, Lanxi actively promoted the “machine substitution†policy, and solved the employment problem by eliminating backward rapier looms and introducing advanced air jet looms and piercing machines. .
But the bonus of "machine substitution" does not stop there. Nearly 3 million yuan each of the automatic threading machine, weaving machine network monitoring and other equipment, has been adopted by many enterprises, greatly improving the production efficiency of enterprises and reducing production costs.
“There is no sunset industry, only the sunset business.†This is a widely accepted statement by Lanxi textile industry. During the “ Thirteenth Five-Year Plan†period, Lanxi Textile Industry focused on the three major themes of science and technology textiles, fashion textiles and green textiles, accelerated the transformation and upgrading of the traditional textile industry, and focused on the supply-side structural reforms, focusing on building more than three billion output values. more than yuan conglomerates, construction of provincial cowboy style town, the establishment of a national textile testing center, textile Research Institute, for the textile industry to double the size.
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